You will need more than yard signs and advertisements to sell your home. You need a Realtor who will work as your Trusted Advisor.
Your Total Comfort Realty Sales Associate will help you sell your home quickly and easily. We will:

• Assist you in appropriately pricing your home to attract serious buyers and the sales professionals working with them.
• Gather and present data that will position your home and neighborhood in the best light.
• Target areas of the market where likely buyers are searching.
• Qualify calls that are more curious than serious about buying.
• Show your home to suitable prospects.
• Skillfully represent you and your home during the offer process.
• Expedite completion of requirements.
• Guide you through closing/settlement.

Six Critical Elements of a Sale

The most important factor in the buyer's mind is location. The proximity to area amenities and schools is typically a concern. In addition, street traffic, proximity to expressways and public transportation are considerations.

This is major factor in the sale of your home. Actual market value is determined by what a buyer is willing to pay. Utilizing research, we will assist you in determining the most appropriate sales price. Our customized sales and marketing program targets the segment of potential buyers that will provide your home with the most exposure.

Buyers consider the structural and mechanical integrity of your home as well as upkeep and cosmetic appeal. Neutral décor, including floor and wall coverings, appliances and fixtures, offer the broadest appeal to potential buyers.

The terms of the sale can make or break a contract. For instance, house sale contingencies, closing dates and exclusions of accessories or fixtures should always be handled clearly and up front in order to avoid any confusion that could affect the sale.

When marketing and advertising are implemented correctly, your home will sell quickly and command a higher price. But every property is unique and the marketing plan should be designed to target those buyers most likely to want your home. Special attention should be paid to the most popular sources buyers use to find homes they purchase.

Interest rates, competition from other properties, the economy and consumer confidence all influence the sale of your home and are beyond your control. The best response to these conditions is expert marketing and pricing strategy.